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As opposed to an expensive glossy flyer, a web site never needs to be reprinted when you run out of copies.
A web site can be updated instantly without wasting previously printed copies.
A web site can be instantly on anyone's desk or home,
anywhere in the world (as long as they have an Internet
connection).
A web site - when publicised is an automatic process - you don't have to mailshot your details or hand out flyers at
exhibitions. Instead, we register your site with all the major search engines and web directories (these are like a massive version of the Yellow Pages). It can take up to two months for them to register your site, but it's well worth the wait.
So just sit back and wait for the customers to come to you.
It is predicted that virtually everybody in the western world will have access to the net in some form, within ten years.
Some of the main incentives for having an Internet presence are:
- Getting on the net before your competitors
- People enjoy using the web - it's a new novel pastime for many people - how many people enjoy looking at advertisements?
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It is becoming a major way of advertising products and services.
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It is becoming a major way of directly selling products and services.
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